Actually in the cinema: A field study comparing real 3D and 2D movie patrons' attention, emotion and film satisfaction

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Show simple item record Rooney, Brendan Hennessy, Eilis 2013-11-19T09:55:30Z 2016-04-30T01:00:14Z 2014, Taylor & Francis Group, LLC en 2014-11
dc.identifier.citation Media Psychology en
dc.description.abstract While 3D movies and fantasy film genre rise in popularity, the empirical exploration of viewers' cognitive and emotional engagement with film is currently limited and entirely derived from laboratory based studies of small samples. This study investigated the effect of stereoscopic realism (3D effect) on viewers' attention, emotion and satisfaction by collecting data from 225 cinema patrons who were leaving the movie theatre having just viewed Thor. The viewers from the 3D condition rated their experience as more perceptually realistic and reported being less distracted during the film than their 2D counterparts. Yet no significant group differences were observed in self-reported emotional arousal or satisfaction with the whole experience. Further analysis revealed that perceptual realism was a better predictor of viewer satisfaction than emotional arousal. We consider the idea that these findings may be a function of the fantasy genre and call for researchers to extend this line of study. en
dc.language.iso en en
dc.publisher Routledge (Taylor & Francis) en
dc.rights This is an electronic version of a forthcoming article to be published in Media Psychology, available online at: Taylor & Francis Group, LLC en
dc.subject 3D movie en
dc.subject Attention en
dc.subject Emotion en
dc.subject Stereoscopic realism en
dc.subject Cinema en
dc.subject Satisfaction en
dc.title Actually in the cinema: A field study comparing real 3D and 2D movie patrons' attention, emotion and film satisfaction en
dc.type Journal Article en
dc.internal.availability Full text available en
dc.status Peer reviewed en
dc.identifier.volume 16 en
dc.identifier.issue 4
dc.identifier.startpage 441
dc.identifier.endpage 460
dc.identifier.doi 10.1080/15213269.2013.838905
dc.neeo.contributor Rooney|Brendan|aut|
dc.neeo.contributor Hennessy|Eilis|aut|
dc.description.admin Update Emabargo date when publication date is known - OR 21/10/2013 en
dc.description.admin SB. 18/11/2013. en
dc.internal.rmsid 363311416 2013-10-11T21:20:16Z

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