Products or Markets: What Type of Experience Matters for Export Survival?
|Title:||Products or Markets: What Type of Experience Matters for Export Survival?||Authors:||Lawless, Martina; Studnicka, Zuzanna||Permanent link:||http://hdl.handle.net/10197/11104||Date:||1-Oct-2019||Online since:||2019-10-03T11:36:23Z||Abstract:||Previous research has generally shown that increased export experience has a positive impact on the subsequent survival of newly launched export relationships of a firm. In this paper, we find that there are important differences in the effects of firm experience on export survival depending on the source of the experience. Specifically, experience built up by a firm from previously exporting a particular product before launching it in a new market has a strong positive impact on the survival of a new product-market relationship. In contrast, experience within a market prior to adding a new product has a mainly negative effect on the survival probability of the additional product. This shows that taking a successful product to new markets is more likely to succeed than expanding product range within a market.||Type of material:||Working Paper||Publisher:||University College Dublin. School of Economics||Start page:||1||End page:||19||Series/Report no.:||UCD Centre for Economic Research Working Paper Series; WP2019/23||Copyright (published version):||2019 the Authors||Keywords:||Duration of trade; Firm survival; Export experience; Multi-product firms||Language:||en||Status of Item:||Not peer reviewed|
|Appears in Collections:||Economics Working Papers & Policy Papers|
Show full item record
This item is available under the Attribution-NonCommercial-NoDerivs 3.0 Ireland. No item may be reproduced for commercial purposes. For other possible restrictions on use please refer to the publisher's URL where this is made available, or to notes contained in the item itself. Other terms may apply.