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Products or Markets: What Type of Experience Matters for Export Survival?
Author(s)
Date Issued
2019-10-01
Date Available
2019-10-03T11:36:23Z
Abstract
Previous research has generally shown that increased export experience has a positive impact on the subsequent survival of newly launched export relationships of a firm. In this paper, we find that there are important differences in the effects of firm experience on export survival depending on the source of the experience. Specifically, experience built up by a firm from previously exporting a particular product before launching it in a new market has a strong positive impact on the survival of a new product-market relationship. In contrast, experience within a market prior to adding a new product has a mainly negative effect on the survival probability of the additional product. This shows that taking a successful product to new markets is more likely to succeed than expanding product range within a market.
Type of Material
Working Paper
Publisher
University College Dublin. School of Economics
Start Page
1
End Page
19
Series
UCD Centre for Economic Research Working Paper Series
WP2019/23
Copyright (Published Version)
2019 the Authors
Classification
F10
Language
English
Status of Item
Not peer reviewed
This item is made available under a Creative Commons License
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