Consumer knowledge and attitudes towards microalgae as food: The case of Spain

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Title: Consumer knowledge and attitudes towards microalgae as food: The case of Spain
Authors: Lafarga, TomasRodriguez-Bermudez, RuthMorillas-España, AinoaGarcía-Vaquero, Marcoet al.
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Date: Apr-2021
Online since: 2021-09-23T10:50:02Z
Abstract: Spanish consumers' knowledge and attitudes towards microalgae as food were assessed using a specific questionnaire - a total of 3084 Spanish consumers over 18 years old were considered in the current study. Overall, the questionnaire revealed that there is a huge lack of knowledge on basic aspects of microalgae, especially within the youngest respondents (18–24 years old) and for those aged over 65 years old. Approximately 85% of all respondents scored the statement “There is a big lack of information about microalgae” with either 4 or 5 (using a 5-point hedonic scale), demonstrating that microalgae and their potential applications are unknown to the majority of the Spanish population. Spanish consumers consider microalgae as: (i) sustainable and environmentally friendly, (ii) nutritious and healthy, and (iii) safe, which is of key importance for food products. The main reasons that were given for not consuming microalgae were lack of information available on the product and lack of consuming habit. The current study also demonstrated that increasing consumer's knowledge on microalgae has the potential to increase consumer choice and market shares of microalgae-enriched products. Results reported herein could be extrapolated to other European countries, although perception and attitudes towards food can vary depending on cultural considerations.
Funding Details: European Commission Horizon 2020
Funding Details: Spanish Ministry of Science, Innovation, and Universities
Type of material: Journal Article
Publisher: Elsevier
Journal: Algal Research
Volume: 54
Copyright (published version): 2020 Elsevier
Keywords: SpirulinaChlorellaFunctional foodsPurchase intentionQuestionnaire
DOI: 10.1016/j.algal.2020.102174
Language: en
Status of Item: Peer reviewed
ISSN: 2211-9264
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Appears in Collections:Agriculture and Food Science Research Collection

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