Remembering Brazil @Mexico1970: Social Media & Collective Memory Making in Times of COVID-19

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Title: Remembering Brazil @Mexico1970: Social Media & Collective Memory Making in Times of COVID-19
Authors: Malanski, DanielKohe, GeofferyKondlatsch, Rafael
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Date: 7-Jul-2022
Online since: 2022-08-05T10:38:39Z
Abstract: In March 2020 – following the rapid increase of COVID-19 (Coronavirus) cases in the country – several Brazilian sports leagues momentarily ceased to slow the virus spread among the population. Despite the record number of deaths caused by the disease, most of these leagues re-started by mid-July. Brazilian TV channels offered football match reruns as an alternative to fill weekly schedule gaps. Therefore, within a somewhat dystopian context of political chaos, deep economic recession and unparalleled public health crisis, the most-watched sports channel in the country, SporTV, decided to celebrate the 50th anniversary of Brazil’s third FIFA World Cup title at the 1970 men’s tournament by rerunning the six matches played by the successful national football team (aka Seleção), from April 14 to the 19 and on June 21. Focusing on Twitter, this article demonstrates how the moment provided content for social media narratives about the country’s assumed ‘glorious’ past, its fractured contemporary state and uncertain futures. In doing so, we offer insights into the complexities of memory craft within sport histories and nation-making practices.
Type of material: Journal Article
Publisher: Taylor and Francis
Journal: The International Journal of the History of Sport
Volume: 39
Issue: 6
Start page: 609
End page: 630
Copyright (published version): 2022 Informa UK
Keywords: BrazilFootballNostalgiaWorld CupCOVID-19
DOI: 10.1080/09523367.2022.2088735
Language: en
Status of Item: Peer reviewed
ISSN: 0952-3367
This item is made available under a Creative Commons License:
Appears in Collections:History Research Collection

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